Saluting 50 Years of Motoring Excellence

Beyond the Open Road: Auto ConneXion-Ford Connects with Owners, Rewards Every Journey

Sime Darby Auto ConneXion-Ford (Auto ConneXion-Ford), the sole distributor of Ford vehicles in Malaysia, continues to reinforce its firm commitment to owners as it unites Malaysians in their love for Next-Generation Ford Rangers this Merdeka month.

With over 24,000 owners nationwide, the milestone reflects strong customer confidence in the award-winning Ranger as Malaysia's preferred pickup truck for work, family and adventure.

Recognising the value of connection, Auto ConneXion-Ford has consistently engaged the Ford owner community through multifaceted activities that extend beyond vehicle ownership, ranging from interactive, family-oriented activities and exclusive lifestyle events to curated off-road driving trips for adventure seekers.

In early August, the inaugural Ford Nation event was held for Ford enthusiasts nationwide who braved the rain to gather at Heritage Valley, Kuala Lumpur. Celebrating owners and their loved ones, Ford Nation was a feast for the senses as families exchanged special memories and stories over a hearty BBQ and local delights, while enjoying live music performances by Muzza & the Velvettones, and Joy Victor.

Other event highlights were lucky draws, fun competitions, and awards for the Coolest Looking Ranger and Longest Ford Owner.

Sime Darby Auto ConneXion-Ford also showcased the versatility of ‘Live the Ranger Life’ at its Ford Ranger Getaways which took place this month for like-minded owners with a taste for off-road adventure. Bringing together an intimate group of 20 Ranger owners, the getaway kicked off in Seremban before participants embarked on a scenic convoy to a camping site at StarFresh Agro Park in Negeri Sembilan.

A certified trainer guided owners through a dedicated off-road driving course at the site, as they experienced driver-assist features and off-road controls. The retreat also tested teamwork and accuracy with interactive challenges and games, before concluding with dinner, live entertainment, and attractive giveaways.

The quarterly Ford Ranger Getaways, launched in 2022, remain a popular experiential lifestyle activity centred on a shared spirit of adventure and building a vibrant Ford owner community.

Noerel Ismail, Head of Marketing & Communications, Sime Darby Auto ConneXion, said, “This milestone belongs to our customers, whose trust and support have helped build a strong and growing Ford community in Malaysia. We are grateful to the more than 24,000 customers who have chosen Ford vehicles since the launch of the Next-Generation Ford Ranger in 2022 and made us part of their everyday lives, whether for work, family or leisure. As their expectations continue to evolve, we remain committed to delivering rewarding ownership experiences that extend beyond the vehicle, creating meaningful connections and lasting value throughout their Ford ownership journey.”

Alongside curating memorable owner community initiatives, Auto ConneXion-Ford in July 2026 unveiled an expanded Ranger line-up to cater to evolving expectations, while complementing varying lifestyle and driving needs. From the worksite to family trips to off-road adventures, there is a Ranger for every Malaysian customer.

Customers can choose from the Ford Ranger Sport 2.0L and 3.0L, the premium Ranger Platinum 3.0L, as well as the Everest Sport 2.0L and Everest Platinum, for a refined driving experience. As a seven-seater family SUV, the Everest combines undeniable spaciousness and practicality for families seeking comfort and flexibility for everyday journeys and longer drives. 

Auto ConneXion continues to further enhance the Ford ownership journey through customer-centric initiatives and after-sales value. It launched a new parts warehouse in Kota Kinabalu in July, improving parts accessibility and helping reduce vehicle service turnaround times, ultimately getting customers back on the road sooner.

Supported by 33 authorised Ford dealers nationwide, Auto ConneXion-Ford offers customers seamless access to Ford sales, servicing and support across major cities and smaller communities. This includes nine authorised Ford sales and service touchpoints across East Malaysia, comprising seven dealerships and two dedicated service-only centres, with service support extended to communities in Kapit and Mukah, Sarawak.

To celebrate the arrival of the newly launched models and as part of a limited launch promotion, customers who purchase the Ranger XL and Ranger Sport 2.0L by 31 August 2026 will receive a complimentary Ford Front HD1080p Dashcam while purchases of Ranger Sport 3.0L and Ranger Platinum 3.0L* comes with a complimentary two-year Basic Extended Service Plan (ESP), with all Ranger models backed by a standard five-year warranty.

For more information, visit https://ford.simemotors.my or follow Ford Malaysia on Facebook, Instagram, X and YouTube for the latest updates.